Uniqlo Announced Collaboration with J.W. Anderson
Japanese retailer Uniqlo hosted an event Wednesday morning to announce four new themed Fall 2017 LifeWear collections that’ll feature collaborations with Ines de la Fressange (her eighth line for the brand, and will include menswear for the first time), Muslim designer Hana Tajima, and Disney’s Mickey Mouse. The presentation ended with its final (and biggest) announcement: A collection with one of the buzziest designers in the industry, Jonathan Anderson.
As the creative director of Spanish leather goods label Loewe and of his namesake label J.W.Anderson, the 33-year-old Northern Irish designer may not be a household name, but you know his work. He’s the mastermind behind some of the most Insta-worthy “It” bags that were seen on pretty much every street-style star throughout Fashion Month, including the ubiquitous pierced J.W.Anderson bag, the Loewe puzzle bag, and the adorable pink elephant Loewe clutch.
The Uniqlo collaboration looks to be less about his ability to create viral leather goods and more about staying true to his roots. “The British Isles constitute a treasure house of such apparel, with duffle coats and fisherman’s sweaters being just two examples,” said Yuki Katsuta, the head of research and design at Uniqlo, in a release. “In partnering with J.W.Anderson, one of Britain’s most innovative and creative brands, we will tap into traditions while pursuing progress in designs and fabrics, to craft styles that are enduringly appealing.”
It’s a designer partnership that follows the successes Uniqlo has had with Jil Sander, Carine Roitfeld, and Christophe Lemaire, and will likely include streamlined separates, classics cut in surprising silhouettes, and incredible chunky knits, an Anderson signature.
“Uniqlo has probably the most incredible template of democracy in fashion. For me, it’s really nice to be able to do this, that my own work can be accessible to anyone,” the designer stated in a release.“When I think of Uniqlo, I think of things in which they are perfectly made, they are reduced, they are something people have spent a lot of time considering. It’s a very difficult job and I think Uniqlo does it very well.”